Yogurtland seeks to expand in the Lone Star State
Yogurtland, the self-serve frozen yogurt brand, is looking to open more franchise...
Yogurtland was established in Irvine, California in 2006 by Phillip Chang, CEO. Chang first noticed the appeal of frozen yogurt in his boba shop's menu, according to a statement. Fortune Business Insight estimates that the global frozen yogurt market will grow to $2.14billion in 2028 due to the increased popularity of healthy eating and the pandemic. Yogurtland is following the same trend and has added non-dairy options and tried new menu items like smoothies, fruit bowls, and shakes to its menu, according to a statement.